Illustration is the art of bringing your ideas, concepts or stories to life through your own images. To get started, our team of illustrators begin with a research and exploration phase, during which they explore different styles to give shape to their ideas. Using computer-aided design (CAD) software such as Adobe Illustrator or Photoshop, our illustrators suggest different styles, before defining the one that suits you best. The most common styles include realism, cartoon/BD, abstract, vector illustration and impressionism, each offering a unique approach to expressing your messages. Once the style has been chosen, the illustrator goes to work on the final rendering, adding details, textures and light effects to bring the work to life. Finally, illustration can be used in a variety of contexts, such as books, magazines, posters or websites.